In Pictures: Best-Ever Social Media Campaigns

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Some great ones on here. More evidence that "social media" is a term invented recently, as a lot of these fall into word-of-mouth/experiential.

OK Soda didn't make the list, but it's still one of the more memorable ones for me.

Filed under  //  best practices   experiential   social media  
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The case for anonymity online: Christopher "moot" Poole on TED.com

This says some interesting things about the ongoing privacy debate. Also, I hope the folks on 4chan can track down this guy.

Filed under  //  4chan   TED   privacy   social media  
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Advertising Lab: Quote of the Week

Yes, on a Monday. It's from a very well put observation that social media pros, somewhat oxymoronically, are self-centered, by a blog that writes a lot about social media.

"It’s almost like social media labors under the suspicion that if it stops talking about itself, it’ll cease to exist."

And another one by the same author but earlier:
"In our minds, we’re all Lady Gaga with a slightly smaller wardrobe."

The first statement nails it.

Filed under  //  anti-social   humor   social media  
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Alexis Ohanian’s TED Talk About Mr. Splashy Pants

And that's what viral content is. It's fun and fairly unpredictable. You have pretty much already failed if you set out to "make it viral."

Filed under  //  humor   social media   viral  
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Google Reader in Plain English

The most interesting content I read is located via my friends on Google Reader. The problem is that most of my friends have no idea what it is, or why they should use it. This video could help.

Side note: Wasn't there some ridiculous debate a few months about the death of RSS? Shouldn't this video from Google designed to tap into an audience that doesn't even understand RSS quell that "debate"?

Filed under  //  social media   technology   web  
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Trend Alert: No Twittering Allowed

Nytimes_anti-social

Another instance of a technology backlash from the New York Times.  I suspect a trend.
“We are fighting against this whole idea that everything people do has to be constantly chronicled,” Mr. Malice said. “People think that every thought they have, every experience — if it is not captured it is lost.”

Filed under  //  anti-social   social media   trends  
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